Areas of Expertise

I specialize and focus on building a strong marketing plan using traditional and new marketing best practices. Technology has shifted the buyers journey by allowing consumers to now search and buy directly at their fingertips. 

If you need help in any of the following areas, contact me today. 

EMAIL MARKETING

Creative. Engagement. Deliverability
Its important to communicate to your audience via email in moderation. And if you do so, it's highly recommended to follow best practices to make it worth it.

List Hygiene ~ List Segmentation ~ Analyze KPIs ~ Email Compliance ~ A/B Testing ~ Feedback Loops ~ Subscriptions ~ Drip Sequences 

SOCIAL MEDIA MANAGEMENT

Inform. Entertain. Connected
Social media is highly recommended. Social media is one of the best ways to communicate, engage, and interact with your audience and clients. 

Content Schedule ~ Increase followers/likes ~ Promote traffic to website  ~ Engage and interact daily with your followers

WEBSITE DESIGN AND MANAGEMENT

Informative. Educational. Appealing
A unique domain name and website is essential in our world today. This is your main point of contact and information hub. Driving people to your site is a top priority.

Online presence ~ Google MyBusiness ~ Content Optimization ~ CTA placements ~ SEO Optimization ~ CMS Management ~ Compliance ~ Form integration

RESUME & LINKEDIN MAKEOVER

First impressions are important. 
A resume is your first impression, and we know how important those are. You get one page to shine and provide as much detail and background as you can. Make it count! 

Professional ~ Unique or standard template ~Tell your story ~ Show your strengths

AUTOMATION STRATEGY & MANAGEMENT

Built to make our lives easier. 
Marketing automation programs like Hubspot, Marketo, Salesforce, Pardot, etc. are built to make our lives easier. I genuinely enjoy utilizing these tools to creatively strategize and execute marketing and sales campaigns. Together. 

Contact Management ~ Sales & Marketing Collaboration ~ Automated Workflows ~ List Segmentation 

GOOGLE ANALYTICS & ADWORDS

Working in the free and paid google programs is highly recommended because of how popular this search engine is. Especially when 'google' is now a verb in the oxford english dictionary. Billions are searches are performed a day, make your business apart of these searches. 

Conversion Tags ~ Search/Display Campaigns ~ Landing page and ad alignment ~ Analytics Reporting 

I have more campaign examples I can provide, please email for more details. 

Request Examples
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